I spoke to CallRail support today about an issue that has been plaguing me for months.; some phone calls are not being tracked in Google Analytics as a goal.
CallRail support was able to get to the bottom of this. This is happening because CallRail is only tracking individual callers in Google Analytics, not ALL phone calls.
On June 6, my client got 5 phone calls. Screenshot: https://goo.gl/ufx1c4. 3 of the 5 phone calls were from the same person.
In Google Analytics, only 3 phone calls were tracked as a goal. Screenshot: https://goo.gl/Hrgiof
The whole point of using a call tracking tool is to show how many phone calls a business received. Many CallRail users are marketing agencies and they need this data in Google Analytics for reporting and ROI purposes.
Can you please allow for ALL phone calls to be tracked in Google Analytics?