Hi, I’m new to the CallRail community and I thought this would be a good place to ask this question. I work at an agency and have about 10-12 clients that would really benefit from the additional insight that CallRail would provide.
All of my AdWords clients use the Google call tracking and it is… well ok. But I know that we (our agency) could provide MORE value from the enhanced metrics that CallRail provides. This, in turn, would show our clients a more holistic approach to all of our marketing efforts and round and round we go…
So, as an agency marketer how do I get the buy-in? I know I need it from my account managers to ‘sell’ it to the client… that I have. We need to price it effectively as I don’t want to eat the cost of the service. The client needs to be paying (or contributing) for this in some way either a) as part of a retainer, or b) as a line item. (If others have a better way of doing this I am all ears).
Any advice/guidance on getting an agency going with CallRail would be super helpful!